Commercial printed calendars are typically produced in one of three formats: poster calendars show an entire year on a single page; wall calendars display a two-page spread for each month; card calendars show an entire year on a wallet-sized card.
are essentially booklets rotated 90° so that a two-page spread is displayed for each month. A wall calendar provides you the opportunity to use seasonal and/or holiday brand images and promote monthly advertising messages and promotional events.
are often more cost-effective than wall calendars, as they use a single sheet rather than an entire booklet, and require just one timeless brand image to promote your brand or advertising message. If you have a promotion schedule or specific brand activities, you can highlight those as well.
are also sometimes called wallet calendars. Small in size, card calendars can display a brand image or logo and a short advertising message. They are inexpensive giveaways that serve as a useful reminder of your business.